StrataFlo is a company located in Fort Wayne Indiana that manufactures Check valves and Foot valves.
This two minute thirty second video gives a quick education on valves and the philosophy of the company.
This video takes on the challenge of making a product that isn’t necessarily exciting and telling the product and company storing in an engaging way.
A special challenge of this video was the “glamor shots” of the valves. StrataFlo had existing artwork and photography of the valves that they were using in their print work. I had to recreate the look of the existing artwork for brand consistency across the different media.
Produced for Patterson Riegel Advertising.
Produced in February 2014