This is Fred’s Halloween commercial. As usual, it is a blend of theme’s from the lot being overrun by zombies and panicked customers. We envisioned the the frightened people from a fifties horror film like the original Invasion of the Body Snatchers. For costume inspiration we looked at Lois Lane and Clark Kent from the 1950s Superman TV show. We had fun doing their scenes in black and white and keeping those characters black and white even when they interacted with the characters in color. This project was also a fun challenge from a lighting perspective. I wanted to give them an authentic Low key, high contrast horror movie look, yet light right for green screen.
This commercial was produced in September 2017.